Top Travel and Local Apps in Kenya: Q1 2025 Overview

In the first quarter of 2025, the travel and local app market in Kenya demonstrated notable dynamics, with varied performance across the top five applications. Here's a detailed look at how these apps fared on a unified platform, drawing insights from Sensor Tower's data.

Instabridge: WiFi Hotspot Map experienced fluctuations in weekly downloads, starting at around 28.6K and peaking at 34.9K by the end of March. Active users showed a similar trend, beginning at 59K and ending at approximately 59.5K, indicating a stable user engagement.

Cheap Flights・Flights70 saw a gradual decline in downloads from 3.9K in early January to about 437 by the end of March. Active users mirrored this pattern, starting at 8.4K and decreasing to 8.1K.

For Ethiopian Airlines, downloads began at 4K and dropped to 824, while active users started at 13.5K, peaking mid-quarter at 14.3K, before declining to 9.8K.

Easy Rout Map: Navigation Path showed impressive growth in downloads, starting at 595 and climbing to 6.3K at the end of March. Active users increased significantly from 2.5K to 12.1K, indicating strong user acquisition and retention.

Finally, Booking.com: Hotels & Travel maintained a steady user base. Downloads varied from 4.9K to 1.8K, while active users remained robust, starting at 90.6K and slightly dipping to 85K by quarter's end.

For more detailed insights, visit Sensor Tower's platform for comprehensive analytics on these applications.